About Joni West

Joni West writes professionally about higher education. She has worked in content marketing for more than 10 years and holds a master’s degree in mass communications from the University of South Florida. She specializes in demystifying the college admissions process and making complex research topics accessible to a general audience. Her articles highlight the wide array of transformative experiences that college provides, and she delights in helping students and their families make informed decisions about higher education. In her free time, she enjoys exploring nature, adventures with her corgi, reading, trivia, tabletop gaming, and volunteering in her community.